About Us

Louie’s Locker Room is the official store of Grand Valley State University Athletics. Our goal is to provide GVSU fans with the ultimate collection of authentic GVSU athletic apparel. All proceeds directly benefit the GVSU athletic department and contribute to the success of all GVSU student athletes.

Louie’s Locker Room has locations open on game day at the following sports:

  • Football
  • Women’s Soccer
  • Women’s Volleyball
  • Basketball
  • Track and Field
  • Lacrosse

Football Locations

On football game day, our primary location is a large white tent at the north end of the stadium, underneath the scoreboard. We also have a location underneath the student section bleachers; look for the black, branded trailer! The two locations inside the stadium open 1 hour before kickoff.


Please direct all inquiries to:

Louie's Locker Room
192 Fieldhouse
1 Campus Drive
Allendale, MI 49401